About BVSB
Bella Vida: Beautiful Life
Mission: Our mission is to inspire and transform the world by helping people discover the beauty within themselves and their lives, empowering them to share that radiance with the world and truly live a 'beautiful life.'
Bella Vida™ is a Sustainable Luxury Skincare brand inspired by California’s vibrant natural beauty, especially the ocean that graces our shores. As a clean, sustainable, and Leaping Bunny Certified Cruelty-Free company, we’re committed to delivering products that not only enhance the skin but also support a lifestyle of wellness, self-care, and environmental respect. Loving yourself is the highest form of self-care, and we hope to help you truly love your own personal beauty.
Humble Beginnings:
Founded in 2019 by Erin Schmidt, Bella Vida emerged from humble beginnings in a Santa Barbara bungalow kitchen. Erin’s journey began with a personal struggle: years of cystic acne and the unique challenges of her sensitive, fair skin as a natural redhead. Now she is battling precancer spots on her skin that are regularly monitored by her dermatologist.
With a daughter on the Autism spectrum and after losing her mother to cancer, Erin was driven to seek cleaner, safer products for her family and herself. Her experience with traditional skincare treatments left her longing for alternatives that were gentle on the skin, the body, and the planet.
Bella Vida Luxury beauty reflects Erin’s dedication to creating an elegant, botanical-based skincare line that marries efficacy with ethical integrity. We formulate, manufacture in small batches and package our products by hand right here in California. We prioritize formulas that are predominantly vegan and certified clean by Think Dirty and the Good Face Project, maintaining high standards for natural ingredients and a minimal environmental footprint.
Most of all- we want to be a company you love and are proud to support!"
We are excited to partner with Terracycle very soon to recycle our plastic pumps, droppers and empty lip oil tubes.
We are proud to be a certified woman-owned, disability-owned small business enterprise.

About our Founder:
Erin recently diagnosed with Asperger's/High-Functioning Autism and ADHD
Mother of a girl with Moderate Autism
Master's Degree in Speech-Language Pathology and worked with children with disabilities for over 25 years and Investment Advisor, Financial Advisor
Award-Winning Organic Skincare Formulator
Member of the Los Angeles Tribune Elite Podcast Network
Featured in Foundr Magazine and Podcasts in 2019, 2020, 2021, 2022
Featured in interviews in: LA Times, Foundr Magazine, Los Angeles Tribune, MSNBC, CBS, ABC, HuffPost, AP News, Benzinga, Apple News, Google News, Hong Kong Morning Sun, Asia News, LA Fashion Magazine, Think Dirty's Female Founders to Watch for Women's Day in 2020, Bella Vida Magazine, Canvas Rebel, WTVOX, Dieline Magazine and more
Our Leadership Team:
Erin Schmidt, Founder & CEO
- Certified Woman-Owned Small Business, Disability-owned business and Small Business Certified by Supplier Gateway
CIO: Brady D. Schmidt, Jr., Chief Investment Officer and Financial Advisor
Partner and Advisor: David Hill, BIPOC CEO of VYRE and CDN
Our Offices:
SANTA BARBARA:
Santa Barbara Mailing Address:
1187 Coast Village rd. #437
Santa Barbara, CA 93108
SHOWROOM: Showroom by appointment only. Please email us at info@bellavidasb.com to schedule an appointment.
SB LOCAL PICKUP or HAND DELIVERY: Local Pick up and Delivery in SB areas Monday- Friday during regular business hours.
We are FDA registered and follow strict cGMP guidelines when making, packaging, storing and shipping our products.
Our Skincare is made entirely in the USA with globally sourced ingredients from our Sustainable, Clean and Cruelty-Free certified USA suppliers. Our packaging components currently come from China, although we are always looking for packaging made in the USA when available.
Bella Vida™ is a registered trademark with the United States Patent and Trademark office and not authorized to use for other sunscreen or skincare preparations.
Sustainability & Effectiveness
We started creating the products we wanted to see in the world and we did this with an uncompromising approach to sustainability. Sustainably sourced, produced with Solar and Wind Energy in the USA, and packaged with Glass and Recycled papers. We also offer Zero Waste-Refills on our bestsellers.
Humble beginnings
Our story begins in an apartment kitchen in Santa Barbara, California in 2019 overlooking the Pacific Ocean. Certified Organic Skincare Formulator, Erin Schmidt, who suffered for many years with cystic acne, had a passion to help others. She set out to create the most Sustainable Luxury Skincare brand out there with a small inheritance from her father who died tragically two months before launch.
